Aaj Tak

Aaj Tak is the Hindi-language news channel of the India Today Group and launched in 2000. It is among the most watched Hindi news channels in India, reaching an audience larger than all the country's English-language channels combined.

Its register represents the characteristic form of Hindi news broadcasting: fast-paced presentation, strong visual construction and a direct idiom addressed to a mass audience. That style is bound up with the sheer scale of news consumption in the country.

For a reader who wants Indian domestic affairs as the country's largest audience sees them, it is a primary source.